Monday, 22 April 2013

Production Research Summary


Production Research Summary

Production research consists of the content so who and what is going to be in the project, resources such as what equipment I will need the cost of equipment, viability so getting people to check if this is good enough to use to persuade and placement of advert is when is the best time to advertise you advert and what channel. Production research is the most important research because you need to know if you have enough money to produce your idea and made good enough to be put on television.

Wednesday, 17 April 2013

Market, Production and Audience Research




Summary of Market Research


In my market research I have been looking at what other colleges use to advertise there IT academies and courses. The first part I looked at was similar products and similar products that I found was at Nescot College, which has links with windows and apple software. I found that between all of the IT adverts. They have different aspects of IT from creating software to just using the programs. All of the adverts say they have very good facilities to work with. There is a gap in the market for an IT academy to become available for people to join and you could make it very unique to other IT academies. 

Media Researcher Report

Interviews For Market Research